Corporate identity for distributed foresight structure
«CompMechLab» — Russia’s first Center of computer engineering, collaborating with world leaders in the aviation, automotive and aerospace industry. Volga Volga made the redesign of the «CompMechLab» logo and created corporate identity for the brand.
«CompMechLab » has advanced supercomputing technology with complexity of the creation of more than 500,000 person-years. Expression the essence of the company activities in a single image would be wrong, therefore dynamic logo was created.
Generative design made it possible to show the different activities of the company, maintaining consistency of visual identity.
Abbreviation «CML» is divided into two parts. The dynamic part of the logo consists of images, which are typical for projects, commissioned by the world’s technological leaders – «Boeing», «BMW», «Ferrari», «Samsung», «Siemens» and others.
Strict typography emphasizes the serious nature of the company, led by a member of the Expert Council for Engineering and Industrial Design Industry and Trade of Russia – Professor Alexey Borovkov.
New corporate identity forms the image of a reliable partner for the Russian state corporations, Central Research Institute, RAS institutes and leading foreign industrial firms, who provides a full range of services for creation a globally competitive and popular products of new generation in high-tech industries.